Create Your Meta (Facebook) Pixel / Dataset & Add it to Your Website

In this video, we guide you through the process of creating and installing a Facebook Meta pixel (now referred to as a dataset) on your website. We start by navigating the Facebook Business settings to create a new dataset. We install the Meta pixel code manually on a website backend, using a plugin for header and footer code manager. Additionally, we explain how to locate and use the Meta pixel ID for systems that require it.

Header Footer Code Manager – https://wordpress.org/plugins/header-footer-code-manager/

Pixel Your Site – https://wordpress.org/plugins/pixelyoursite/

You can use either of these options to install the code onto your website.

If you do not have a WordPress website, you may either need to copy the entire code OR just the dataset ID to place the code on your website.

IMPORTANT: PLEASE REFER TO THE CONVERSION API PIXEL TRACKING. IF YOU INSTALL USING PIXEL ON YOUR SITE SIMPLY DISABLE THE SNIPPET ON HFCM